Localization
Adaptation of texts taking into account cultural, functional aspects, etc.
Localization
What is text localization?
We live in an increasingly globalized world. Nowadays, a product or service can be created with the aim of reaching such diverse parts of the world that a translation must be correct and consider specific issues of the target speaker. That is why we offer a text localization service.
Document localization requires the translator to have a deep knowledge of the target audience. Therefore, text localization consists of adapting a text taking into account aspects at two levels. On the one hand, functional and technical aspects; on the other hand, those with special emphasis on cultural, historical or lifestyle issues of the target speaker.
Document localization consists of adapting a text taking into account not only functional and technical, but also cultural, social and historical aspects. This means that in addition to considering the language of the target country, special attention is paid to regional differences based on these factors.
Localization
What type of texts can we localize?
The fields of application for text localization are as wide-ranging as the desire to expand a business internationally. From website content, internal or intranet communication portals, promotional material such as brochures and texts for global marketing campaigns.
Language variants can be crucial when translating a text, as a translation into French from France will not have the same result when you need to enter the Canadian or Belgian market. The same applies to other languages such as Brazilian or European Portuguese or Spanish in the different Spanish-speaking countries.
A localization service in translation can make all the difference in connecting and ensuring that the desired message reaches the right audience. At Agency for Words we have native translators located in different parts of the world to ensure that the localization of your documents is a success.
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